Phil Brattain
Phil brings a wealth of experience in developing
the market presence of international companies from the beginning of an operation
through dynamic growth to public stock offerings.
Phil’s business sector experience includes offshore IT outsourcing, e-Publishing,
and the edutainment and game industry. He guided an offshore IT outsourcer
to become one of the leading players in the field, and has established the
US subsidiary
of a major Japanese games developer.
For these companies Phil has been responsible for formulating integrated global
marketing strategies, starting direct marketing teams to systematically crack
Fortune 1000 customers for his clients. He has established strategic partnerships,
identified market focal points and initiated the creation of business verticals.
He has played a key role in creating strong brands, supervising creation of
new websites, defined positioning and associated marketing materials, and has
successfully
coordinated marcom and PR components.
Mr. Brattain graduated from U.C. Berkeley with a BA in Cultural and Intellectual
History, and continues graduate studiesi n Education, E-Learning and Digital
Media, E-Business and Internet Technologies.
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